Starting from May 13th, 2021, the Prime Video platform featured the Amazon Original film 'De Oost'.
To enhance the movie's promotion, we created a Web AR experience that transforms the movie posters into dynamic outdoor screens, showcasing the captivating movie trailer.
The posters of the movie are placed in bus and tram stops, in 10 different cities all around The Netherlands.
Users can use their mobile phones to watch the trailer of the movie on the poster using Web AR.
Development: Orb Amsterdam
Production & UI Design: Artishock XR Productions
Media Distribution: Y Media Generation