During the pandemic, where physical festivals were not possible "SaM& doethetgewoon" organised the "Rotterdam Pop-up Fest".
We developed the social media filter for the festival. The filters work on both Instagram and Facebook.
“Rotterdam Pop-up Fest“ placed posters in public spaces throughout the city.
When you use the social media AR filter with the back facing camera; the posters are transformed to portals that open to the vibrant festival days of Rotterdam.
When you use the AR filter with the selfie camera, you can teleport yourself in the middle of one of the same festivals.
Development: Orb Amsterdam
Production: Artishock XR Productions
Pop-up Fest: SaM& doethetgewoon